Reduces Hair fall : Edith Rosemary contains rosmarinic acid, which stimulates hair follicles for hair growth, reducing hair fall. Natural DHT Blocker : Edith Rosemary blocks the activity of Dihydrotestosterone (DHT), a hormone linked to hair loss. Strengthens Hair* : This anti-hair fall shampoo, enriched with Edith Rosemary and Biotin, strengthens hair by up to 95%. How to use : Apply shampoo to wet hair. Massage well into hair and scalp using fingertips. Rinse thoroughly. GIVES UP TO 94% STRONGER HAIR*: Stronger hair in, hair fall out! Enriched with Rosemary, a powerhouse of nutrients, the Rosemary Anti-Hair Fall Shampoo strengthens your hair follicles and hair strands resulting in up to 94% stronger hair*. *Post 3 washes of Rosemary Anti - Hair Fall Shampoo & Conditioner vs Non-Conditioning Shampoo, based on clinical studies done in an independent facility in 2023 (Hair Fall due to breakage). UP TO 93% LESS HAIR FALL*: Crafted with Methi Dana, the Rosemary Anti-Hair Fall Shampoo revitalizes your scalp and hair with essential nutrients and antioxidants thus strengthening weakened hair follicles. This results in up to 93% less hair fall*. *Post 3 washes of Rosemary Anti - Hair Fall Shampoo & Conditioner vs Non-Conditioning Shampoo, based on clinical studies done in an independent facility in 2023 (Hair Fall due to breakage).